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Gucci dresses 68 identical twin models in matching looks for its show at Milan Fashion Week

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Gucci surprised viewers by sending identical twins down the catwalk at its Milan Fashion Week presentation on Friday, giving fashionistas a chance to see twice. For the collection, dubbed “Gucci Twinsburg” in reference to the Ohio town that hosts an annual festival for twins, creative director Alessandro Michele paid respect to twins and their relationship.

Before a wall was raised to reveal the models’ brothers or sisters wearing the exact same attire on the opposite side, the presentation started with single models going down the catwalk.

In a powerful conclusion, the siblings strolled together while holding hands. I was born to two mothers, Giuliana and Eralda. Alessandro Michele, the design director of Gucci, stated in the show notes that the twins were “two amazing ladies who made their twinship the ultimate seal of their lives.”

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They shared a body and were one. They wore similar clothing and hairstyles. They were mirrored in a fascinating way. The one increased the other. That was my flawlessly doubled and doubly-doubled world.

Along with a variety of other outfits, models sported floor-length trench coats, floral dresses with kimono-inspired patterns, and ruffled silk dresses. Long beaded jewellery, sunglasses, leopard-print tights, and snakeskin boots were some of the accessories.

The fascination of twins, according to Michele, “is precisely nourished by the impossibility of the completely similar.”

“Twinsburg engages in this game, creating conflict between the original and the copy. Clothes multiply as though by magic. They appear to lose their singularity status.

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“The result is unclear and unsettling. There was almost a split in the concept of identity before the realisation hit: “The same clothing give out different attributes on apparently different bodies.”

The final day of Milan Fashion Week is Monday.

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