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WhatsApp finally rolls out ‘Always Mute’ option: How to enable

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Getting added in family groups, office groups, etc on WhatsApp is sometimes adds to our burden of being o the social media all the time. The never-ending pings after random forwarded messages, or text messages from offices that you don’t want to see beyond office time keep buzzing your phone. This gives rise to the need of mute button, which WhatsApp has had for sometime now. But the feature has been updated and we can finally mute the chats FOREVER.
Forever isn’t a lie, at least with WhatsApp’s mute button. “You can now mute a chat forever,” WhatsApp announced in a tweet. The messaging app did have mute option earlier, but with time frame of 8 hours, one week and a year.
As the messaging app extends its mute option to forever, it looks like this is what WhatsApp users had been waiting for since very long. Here is how they reacted to the development.
Meanwhile, Facebook Inc has said its WhatsApp messaging app would start to offer in-app purchases and hosting services, as it moves to boost revenue from the app while knitting together e-commerce infrastructure across the company.
The world’s biggest social media company has been trying to boost sales from higher-growth units such as Instagram and WhatsApp, which it bought in 2014 for $19 billion but has been slow to monetize. With the changes, WhatsApp will enable businesses sell products inside WhatsApp via Facebook Shops, an online store launched in May to offer a unified shopping experience across Facebook’s apps.
Enabling the ‘Always Mute’ option is pretty simple. For Android users, you need to go to WhatsApp and then open the chat you want to mute. After that, click on the three buttons on the top right corner of the chat head and select “Mute Notifications.” You can then choose the time duration that you want to mute a particular chat or group from the three options available: 8 hours, 1 week or Always.
For iOS users, go to the chat you want to mute, select the chat head and then tap on the Mute option. Select the time duration according to your need.
The Mute notifications have one more interesting feature to it. The Android version of the app also gives you an option to “Show Notifications” even after you mute it. This means that albeit the chat will be muted and no pop-up notification will show on the screen, the message will still show on the drop-down menu of the main notification panel of Android phones. This facility is, however, not available for iPhone users as no such message reflects after enabling the mute option on iOS.

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