Music
Namjoon releases the music video for the song “Lost,” which has a message; BTS ARMY describes the song as a “reminder of human emotions’ fragility.”
The music video for BTS member Kim Namjoon, also known as RM,’s highly awaited song LOST has been released. HYBE posted the rapper’s more than five-minute-long video to its YouTube page on Friday. On Friday, Namjoon’s latest album, Right Place Wrong Person, was also made available.
LOST, a new song by Namjoon
In the beginning of the video, two hosts introduce Namjoon’s latest song from their programme, The Lost Show, which features RM. Namjoon’s head may then be seen emerging from the desk in the footage. He then appears inside a maze. As the film goes on, it becomes clear that Namjoon feels lost no matter what circumstances he finds himself in. The film also emphasises how having friends alters one’s circumstances and helps one rediscover who they are.
Reactions from fans to the LOST song
“Lost is an alternative pop song about those who cannot find answers and are lost because of contradictory feelings,” Soompi noted in reference to the song. The song suggests that, if you’re around pals, anything may happen.
“Kim Namjoon’s latest release, Lost, is a poignant reminder of the fragility of human emotions and the struggle to find oneself amidst the chaos of life,” a BTS fan commented in response to the video. The song becomes an immediate hit because of the sheer emotion in his lyrics and the eerie tune. As a fan, Namjoon’s ability to so vividly and authentically express the core of the human experience astounds me.” “What just caught my eye? Kim Namjoon, wow! How do you make a masterpiece like this?” a social media user remarked.
Someone exclaimed, “I sense you! I’ll hug you, my sweet JOON.” “His song is an expression of his inner self. It’s quite lovely,” someone wrote in a remark. “RM dazzles us one more! This song exemplifies RM’s ability, depth, and ingenuity and is very simply a masterpiece. His musical capacity to touch our hearts is unparalleled. The most endearing thing about Lost is how realistic it is. Everybody has experienced times when they feel like they are lost and don’t know what to do next. However, Namjoon shows us that we can still return to ourselves even in terrible circumstances,” another admirer remarked.
Concerning LOST
In addition to Namjoon, other celebrities in the music video include Taz Singh, Miji Yi, Audrey Kang, David H. Lee, Hee Shin, Stephany Yujin, Natalia Bulynia, and Kasra Nemati. Aube Perrie is the track’s writer and director, while San Yawn serves as creative director. LOST is produced by Two Happy & Rik Green.
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Tollywood
Post Kanguva debacle, Tamil Nadu producers demand ban of YouTube channels from theatres
This decision comes after the release of Kanguva on November 14, which saw a lot of negative feedback on the opening day from YouTube reviews.
On Wednesday, the Tamil Nadu Producers Council (TNPC) issued a strong statement requesting theatre owners to ban fans’ interviews by YouTube channels on theatre premises post the first day first shows (FDFS) and cooperate in doing away with this FDFS public review and opinion process completely. (Also read: Kanguva producer’s wife says Disha Patani’s role in film was to ‘look pretty’, deletes comment after backlash)
In a long four-page letter, the Tamil Nadu Producers Council has condemned ‘personal attacks and incitement of hatred in the name of film reviews.’ They said that films like Indian 2, Vettaiyan and Kanguva were highly impacted due to YouTube FDFS public reviews.
What the letter stated
This letter comes after the release of Suriya’s film Kanguva on November 14 which saw a tremendous amount of negative feedback from the audience in the first day first show YouTube reviews and opinion videos. The TNPC wrote that journalists have the right to criticise flaws in the film and talk about the positives and negatives but no one can engage in personal attacks and try to destroy the entire film in their reviews. According to them, this would lead to the downfall of the film industry itself.
The letter also stated, “Critics have every right to review movies. But we request all journalists to write film reviews keeping in mind that hatred towards a film should not be sown in the media because of personal malice. It is imperative that all the associations related to the film industry unite and stop this practice by not encouraging them anymore.”
More details
Kerala was the first state to establish this ban on YouTube reviews. In 2023, Mubeen Rauf, director of Aromalinte Adyathe Pranayam, who was supported by the Producers’ Association filed a case in court to ban YouTube reviewers from theatre premises as their negative public opinion videos were affecting the film business.
The Kerala High Court then issued a directive to the concerned authorities to prevent online reviews of films by social media influencers, YouTube reviewers, and bloggers for seven days following the release of a film.
The court went a step further and even issued notice to the Union Ministry of Information and Broadcasting and the Central Board of Film Certification to establish clear and transparent guidelines for online film critics and vloggers. Producers felt this move would protect the industry.
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