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Halsey embarks on a new album era with “The End,” attempting “something different.”

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Halsey embarks on a new album era with “The End,” attempting “something different.”

Feeding into earlier cryptic and then fully realised hints regarding the completion of their fifth studio album, Halsey unexpectedly made another announcement that put time at a stop.

The “Closer” singer seemed to reveal the cover art for her upcoming first single off her upcoming fifth album on Monday, June 3. With less than a day to go before the audio was released, Halsey made an unheard-of move by beginning at “The End.” Her hilariously named song will be released at 9 a.m. PT / 12 p.m. ET tomorrow, June 4.

The eagerly awaited news was shared on her and Columbia Records’ social media accounts: The first track from my fifth album will be released tomorrow, June 4, at 9 a.m. PT/12 a.m. EST. I wanted to post this before the first single drops. I adore it and it means a lot to me. This time, let’s try something new and begin with “The End.”

Her most recent disclosure comes after a covert website named ForMyLastTrick surfaced last week. Despite the page’s apparent simplicity, its mysterious design features a single image that, once clicking, transforms into an array of old photographs. Every component seems to be a hint indicating the topics of Halsey’s upcoming album.

A ticket marked “The End” is visible, but it’s hidden in the very top left corner of the page. It opens a “June 71” letter when you click on it. Thus, the vocalist of “Bad at Love” makes another point clear.

First line: “First draft, January 7, 1971

Hi there, this is Halsey. It has been some time.”

They then affirm that they have really composed a new record. The “Graveyard” singer, though, said that she “needed sometime to figure out how to say what I needed to say.” You see, I need to let everything out because I’ve been holding in.

A section that has been black-highlighted obscures the entire content.

“There’s so much I am going to reveal on this record, but you need to know some of the story first,” she writes in the second half. I just need to explain to you, my friend, why it all matters this time, before the mayhem and confetti of big singles and album launches.

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Then, confirming that she will release a new song on June 4 that is “just for us,” Halsey ends her message with the same closing line that it did today: “Let’s start at THE END.”

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Tollywood

Post Kanguva debacle, Tamil Nadu producers demand ban of YouTube channels from theatres

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Post Kanguva debacle, Tamil Nadu producers demand ban of YouTube channels from theatres

This decision comes after the release of Kanguva on November 14, which saw a lot of negative feedback on the opening day from YouTube reviews.

On Wednesday, the Tamil Nadu Producers Council (TNPC) issued a strong statement requesting theatre owners to ban fans’ interviews by YouTube channels on theatre premises post the first day first shows (FDFS) and cooperate in doing away with this FDFS public review and opinion process completely. (Also read: Kanguva producer’s wife says Disha Patani’s role in film was to ‘look pretty’, deletes comment after backlash)

In a long four-page letter, the Tamil Nadu Producers Council has condemned ‘personal attacks and incitement of hatred in the name of film reviews.’ They said that films like Indian 2, Vettaiyan and Kanguva were highly impacted due to YouTube FDFS public reviews.

What the letter stated

This letter comes after the release of Suriya’s film Kanguva on November 14 which saw a tremendous amount of negative feedback from the audience in the first day first show YouTube reviews and opinion videos. The TNPC wrote that journalists have the right to criticise flaws in the film and talk about the positives and negatives but no one can engage in personal attacks and try to destroy the entire film in their reviews. According to them, this would lead to the downfall of the film industry itself.

The letter also stated, “Critics have every right to review movies. But we request all journalists to write film reviews keeping in mind that hatred towards a film should not be sown in the media because of personal malice. It is imperative that all the associations related to the film industry unite and stop this practice by not encouraging them anymore.”

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More details

Kerala was the first state to establish this ban on YouTube reviews. In 2023, Mubeen Rauf, director of Aromalinte Adyathe Pranayam, who was supported by the Producers’ Association filed a case in court to ban YouTube reviewers from theatre premises as their negative public opinion videos were affecting the film business.

The Kerala High Court then issued a directive to the concerned authorities to prevent online reviews of films by social media influencers, YouTube reviewers, and bloggers for seven days following the release of a film.

The court went a step further and even issued notice to the Union Ministry of Information and Broadcasting and the Central Board of Film Certification to establish clear and transparent guidelines for online film critics and vloggers. Producers felt this move would protect the industry.

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