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Startups that use excerpts from their own pitch are sent legal notifications by Shark Tank India; the creator responds, “Kaise banega naya India?”

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Startups that use excerpts from their own pitch are sent legal notifications by Shark Tank India; the creator responds, “Kaise banega naya India?”

After getting a legal letter from Sony Pictures for copyright infringement, the subscription-based tea business Dorje Teas found itself in deep water for utilising footage from their own pitch on YouTube and Meta advertisements.

The founders of the subscription-based tea company Dorje Teas, Ishaan Kanoria and Sparsh Agarwal.

While many entrepreneurs, especially those with startups, have found transformation through the business reality TV series Shark Tank India, the narrative is slightly different for Dorje Teas, a subscription-based tea firm that ships organic and fresh-from-the-farm Darjeeling Tea to consumers throughout India. Sony Pictures Networks India slapped the firm with a legal notice, which has placed it in hot water.

Co-founder Sparsh Agarwal of the company, who brought Dorje Teas to Shark Tank India last year and raised funds of Rs 30 lakh for 15% equity from Anupam Mittal, Peyush Bansal, and Vineeta Singh, valued the business at Rs 2 crore, recently revealed on LinkedIn that they received a legal notice from Shark Tank India for utilising snippets of their own pitch.

Agarwal claims that they received a notification about copyright infringement for utilising these clips in YouTube and Meta advertisements. It appears that Sony Pictures has sent notice to other companies besides Dorje Teas. He said, “They’ve clamped down on every single startup that showed up on Shark Tank, so we’re not the only ones.”

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“I don’t understand why they would do this, even though I am aware of the copyright rules that justify it. After all, Dorje Teas and several other businesses, like Skippi, Assembly, Perfora, Hoovu Fresh, Beyond Snack, Wakao Foods, Nasher Miles, and many more, invest thousands of dollars each month to enhance Shark Tank content, which helps the Shark Tank India brand get free exposure and increase brand memory,” he continued.

Agarwal went on to call it a poor business choice that some executive or lawyer at Sony had made, adding that it “goes against the entire ethos of promoting small startups.”

Additionally, the focus of Shark Tank Season 3 has been on creating a new India and assisting the startup environment in India. “How will we construct a ‘new India’ in this manner?’” he questioned in a self-recorded video.

On social media, Agarwal was met with praise, while some contended that Sony’s actions were legitimate in theory. “Dear Sparsh, you must realise that ‘You are the content’ in this situation. You play a big part in content production. You posted the material that features you on your social media accounts (Facebook, Instagram, YouTube, and so on), but not on Sony’s. You might say that the traffic they were supposed to get was somehow redirected to them. A content strategist made the observation, “You are monetizing your social channels with the content they produce.”

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“The first person to provide a sneak peek in the content industry attracts greater attention. Furthermore, it’s possible that you agreed to sign a waiver giving them perpetual rights to the footage they shot. They said, “Verify your contract or try to recall signing any electronic documents on the filming locations that make this clear.

“You are investing lakhs of dollars to promote Shark Tank, while Shark Tank is investing billions of dollars to plan and publicise the programme that features your brand.” Simply alter your viewpoint, as another poster pointed out.

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Jigra vs Savi: Did Alia Bhatt-starrer ‘copy’ the plot of Divya Khossla’s jailbreak thriller? An analysis

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Jigra vs Savi: Did Alia Bhatt-starrer ‘copy’ the plot of Divya Khossla’s jailbreak thriller? An analysis

Alia Bhatt’s Jigra and Divya Khossla’s Savi are both films based on women who lead daring jailbreaks in a foreign country to free a loved one.

Vasan Bala’s Jigra was released in theatres last week. The Alia Bhatt and Vedang Raina-starrer polarised audiences and critics alike, with many raving about the film and others calling it less than the sum of its parts. The box office numbers were less than promising to begin with. In the middle of it all, Divya Khossla accused Alia Bhatt of buying tickets herself and inflating box office figures. (Also read: Did Karan Johar call Divya Khossla Kumar ‘a fool’ after her dig at Alia Bhatt’s Jigra?)

As jaws dropped and allegations and name-calling ensued, many wondered why Divya Khossla had decided to open up a front against Jigra. To many, the answer was the actor’s most recent release – Savi. The film is about a woman who must join hands with a middle-aged man to help free a loved one from a foreign prison in a daring jailbreak. Many felt that Divya – and a few viewers too – felt that Jigra (also a film about a woman joining hands with a middle-aged man to help free a loved one from a foreign prison in a daring jailbreak) had ripped Savi off. But is that truly the case?

Jigra vs Savi: The plot and the rip-off allegations

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Savi, directed by Abhinay Deo, is the story of the titular Savitri (played by Divya), a simple housewife in Liverpool, whose life is turned upside down when her husband is arrested for the murder of his boss. As legal avenues shut down, Savi enlists an ex-con (Anil Kapoor) to help her plan a daring jailbreak. While the concept may look similar to Jigra, which sees Alia’s Satya travel to a fictitious Southeast Asian country to free her brother, the two films actually differ in several ways. Jigra is constructed like a thriller with an emotional build-up behind it. It takes time to build that brother-sister bond before all hell breaks loose. On the other hand, Savi throws us head first into the action in the first scene itself. Both are interesting choices.

The eerie similarities

But there are similarities, quite a few of them. Both films are led by women for whom morality is not a question. The end goal is freeing their loved ones, no matter who gets hurt in the process. Satya begins with that mindset while Savi arrives there over time. Her arc is more defined. The guardian angel they get in the foreign land is a middle-aged guy with a dark past. Anil Kapoor’s Joydeep is an ex-con who broke out of prison eleven times. Similarly, Manoj Pahwa’s Bhatia is a former gang leader who is now retired and has his own son locked up too. There are times when the similarities appear too similar to be coincidental. But it could all be down to the films using familiar tropes, something that Gumrah did way back in 1993.

Savi vs Jigra: The themes

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Where Savi and Jigra diverge is their handling of the conflict and how these two characters attain their similar goals. Savi is an emotional story with elements of thrill. Jigra is the other way around. Savi is smoother in its handling and shift of tones, while Jigra is more smartly packaged and slickly made. Jigra’s jailbreak is more intricate and complex. The film spends a lot of time and energy on the plan. Savi coasts through it, focusing largely on Savi’s inner turmoil and journey. Both films, however, have glaring plot holes in many places.

The characters of Satya and Savi are poles apart. The former is a hot-headed resourceful professional prone to violence. Sure, she punches above her weight, but the film sets her up as a hero figure. The references to Bachchan and her demeanour sell that quite smoothly. On the other hand, Savii’s the story of the underdog – the diminutive housewife who knows nothing of violence and darkness. Here, the character has to earn her badassery. She doesn’t already have it.

To sum it up, Savi and Jigra are similar films with a core idea that is quite novel and yet routine. The plots may be similar but are different enough to avoid the ‘copied’ jibe. Divya Khossla may believe she has reason to be aggrieved, but the reality is that Bollywood has, time and again, found itself films on similar themes releasing close to each other. And if we can find space for three Bhagat Singh biopics, all releasing in one month, two female-led films on jailbreak can be accommodated as well.

Group Media Publications
Entertainment News Platforms – anyflix.in      
Construction Infrastructure and Mining News Platform – https://cimreviews.com/
General News Platform – https://ihtlive.com/
Podcast Platforms – https://anyfm.in

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