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Government relaxes production norms for films and television: cost to increase

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4 years ago

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Government relaxes production norms for films and television: cost to increase

The Ministry of Information and Broadcasting (MIB) on Sunday allowed resumption of film shooting — which was on hold due to the spread of Covid-19. While TV serials had already resumed shooting back in June, the new guidelines allow for films and high-budget webseries to get back on track. “Any form of guidelines that lead to restart of production in business for the entertainment industry in India is a welcome move especially if it is supported by the central government.

Currently, we’ve been operating under different state guidelines and industry guidelines so a common policy to take us back to open up for business is a great idea,” Vikram Malhotra, CEO, Abundantia Entertainment, told BrandWagon Online.

What Film Production House Have To Do To Resume The Production Of Films?

As per industry analysts, film production houses have to bear a certain rise in cost of production. “There will be an increase in cost but not as much as what producers are going through right now with production stuck mid-way. Cost of keeping a production alive mid-way is a lot more than resuming production under the guidelines,” Jehil Thakkar, partner, Deloitte, said.

What Comes From Analystic Data?

Analysts believe that production firms will mostly see a 10-20% increase if the film’s script allows for the location to be in a controlled situation. However, in case of certain genres such as action, production firms will have to either make changes in the entire script to make it more adaptable to the situation or put the film on hold.

What Does Guidelines Said?

Common locations such as sets, cafeteria, make-up rooms, edit rooms, vanity vans, washrooms, etc. shall be sanitized regularly. Sensitive equipment, while keeping in consideration the delicate nature and technical feasibility, shall be sanitized, to the extent possible, before and after the shoot. Adequate provisions for rational use of gloves, boots, masks, PPE (personal protection equipment) etc. shall be undertaken.

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Viduthalai Part 2 box office collection day 3: Vijay Sethupathi’s new film lags behind Maharaja, earns nearly ₹23 crore

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1 hour ago

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December 23, 2024

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Viduthalai Part 2 box office collection day 3: Vijay Sethupathi’s new film lags behind Maharaja, earns nearly ₹23 crore

Viduthalai Part 2 box office collection day 3: The film has been doing well in India. Is it doing better than Vijay Sethupathi’s Viduthalai Part 1 and Maharaja?
Viduthalai Part 2 box office collection day 3: The film, starring Vijay Sethupathi, has been doing well in India. As per Sacnilk.com, Viduthalai 2 has earned nearly ₹23 crore within three days of its release. Directed by Vetrimaaran, the film surpassed the earnings of Vijay’s Viduthalai Part 1 on its third day but lagged behind Maharaja. (Also Read | Viduthalai Part 2 movie review: Vijay Sethupathi shines in a highly sermonising story)

Viduthalai Part 2 domestic box office
As per the report, the film earned ₹7.5 crore [Tamil: ₹7 crore; Telugu: ₹50 lakh] on day one and ₹7.7 crore on day two. It earned ₹7.60 crore nett on day three as per early estimates. So far, the film has earned ₹22.80 crore. Viduthalai Part 2 had an overall 39.38% Tamil occupancy on Sunday.

The film has crossed the earnings of Vijay’s Viduthalai Part 1 (which earned ₹5.05 crore) on day three, as per Sacnilk.com. However, it was unable to surpass the collection of Maharaja (which earned ₹9.65 crore on day 3).

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About Viduthalai Part 2

Viduthalai Part 2 is a sequel to his 2023 hit film Viduthalai Part 1. The film follows a police constable’s conflict with the leader of a separatist group. Soori reprises his role as Constable Kumaresan in the film, Vijay plays Perumal ‘Vaathiyaar’, the leader of Makkal Padai, and Manju Warrier plays his wife Mahalakshmi. The film is the second instalment in a two-part adaptation of Jeyamohan’s short story Thunaivan.

About Viduthalai Part 1

The Tamil-language period crime thriller film (2023) was also directed by Vetrimaaran. The cast included Bhavani Sre, Gautham Vasudev Menon, Rajiv Menon, Ilavarasu, Balaji Sakthivel, Saravana Subbiah, Chetan, Munnar Ramesh, and Pavel Navageethan. Viduthalai released in theatres to positive reviews from critics and became a commercial success at the box office.

About Maharaja

Nithilan Saminathan directed the Tamil-language action thriller. It released in theatres in June 2024 to critical acclaim from critics. The film stars Vijay Sethupathi, Anurag Kashyap, Mamta Mohandas, Natty Subramaniam, Abhirami Gopikumar, Divyabharathi, Singampuli, Aruldoss, Munishkanth, Sachana Namidass, Manikandan and Bharathiraja.

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