JSW Cement on Monday said it has forayed into the construction chemicals segment with the launch of its green product line-up in the category. The range includes ‘Enduro Plast’ readymix plaster, ‘Crysta Leakproof’ integral crystalline waterproofing compound and ‘Durafloor’ floorhardener, it said in a statement.

JSW Cement has set up a 0.3 million tonne manufacturing facility in Ballari, Karnataka to produce its construction chemical product range.

It has started the roll-out of these products and will cover major markets across Karnataka.

Mubeen Hussain, Business Head – Construction Chemicals, JSW Cement said that the construction chemicals and drymix industry sector is worth around Rs 12,000 crore and is expected to grow at 10 per cent year-on-year compound annual growth in the next few years.

He said, “With advances in green product technologies, the sector will see a dynamic shift in by-product engineered compositions derived from traditional manufacturing mix ratios. These product segments are expected to grow four times by 2024-25.”

JSW Cement Limited is part of the USD 12 billion JSW Group, an Indian conglomerate with interests in steel, energy, infrastructure, cement, enterprises and paints.

News Source: thehindubusinessline.com