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After 15 Years, Apple Prepares To Break Up With Intel

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After 15 Years, Apple Prepares To Break Up With Intel

Silicon Valley Is Bracing For A Long-Expected Breakup Of Apple And Intel, Signaling Both The End Of One Of The Tech Industry’s Most Influential Partnerships And Apple’s Determination To Take More Control Of How Its Products Are Built.

Apple Has Been Working For Years On Designing Chips To Replace The Intel Microprocessors Used In Mac Computers, According To Five People With Knowledge Of The Effort, Who Weren’t Authorized To Speak About It. They Say Apple Could Announce Its Plans As Soon As A Company Conference For Developers Monday, With Computers Based On The New Chips Arriving Next Year.

Apple’s Move Is An Indication Of The Growing Power Of The Biggest Tech Companies To Expand Their Abilities And Reduce Their Dependence On Major Partners That Have Provided Them With Services For Years — Even As Smaller Competitors And The Global Economy Struggle Because Of The Coronavirus Pandemic.

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Facebook, For Example, Is Investing Billions Of Dollars Into One Of Indonesia’s Fastest-Growing Apps, A Telecom Giant In India And An Undersea Fiber-Optic Cable Around Africa. Amazon Has Built Out Its Own Fleet Of Cargo Planes And Delivery Trucks. And Google And Apple Continue To Buy Upstarts To Expand Their Empires.

Also Read: Rahul Gandhi Tweets 2 Questions To Pm Day After Meet On China Tension

Taiwan Semiconductor Manufacturing, The Partner Apple Uses To Build Similar Components It Designs For Iphones And Ipads, Is Expected To Make The Mac Chips In Factories In Asia — An Arrangement Much Like Apple’s Use Of Foxconn To Assemble iPhones.

Intel And Apple Declined To Comment. Bloomberg Previously Reported On Apple’s Plans.

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Apple Has Created A Large Chip-Design Team, Building On The 2008 Purchase Of A 150-Employee Startup, PA Semi. A Large Number Of Them Once Worked At Intel, Including Johny Srouji, Who Reports Directly To Apple’s Chief Executive, Tim Cook.

Apple’s Move Would Be A Symbolic Blow To Intel, Particularly When Civilian And Military Officials Are Concerned Over The Weakening Of U.S. Leadership In Chip Manufacturing, Which They Regard As Crucial To The Country’s Ability To Retain An Edge Over China. Legislation Introduced In Congress Last Week, With Rare Bipartisan Agreement, Would Funnel Tens Of Billions Of Dollars To Bolstering U.S. Research And Manufacturing In Semiconductors.

Intel Has Long Been A U.S. Standard-Bearer In The Semiconductor Business, Particularly In The Complex Manufacturing Processes That Turn Silicon Wafers Into The Chips That Power Computers, Smartphones, Cars And Consumer Devices.

The Move’s Financial Impact On Intel Would Be Muted, At Least In The Short Term. Intel Sells Apple About $3.4 Billion In Chips For Macs Each Year, According To C.J. Muse, An Evercore Analyst. That Is Less Than 5% Of Intel’s Annual Sales, And Muse Forecast That The Blow Would Be Closer To Half That Since Apple Might Change The Chips On Only Some Mac Models. Apple Sells Nearly 20 Million Macs A Year.

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“That’s Not Chicken Feed, But It’s Compared To Total Pcs Sold Of About 260 Million” A Year, Said Tim Bajarin, An Analyst Who Has Tracked Apple For Nearly 40 Years. Intel Supplies The Chips For Just About Every PC.

But The Long-Term Effects Could Still Be Serious For Intel. The Chipmaker’s Lofty Profit Margins Have Long Been Linked To Its Track Record Of Delivering The Most Powerful Computing Engines On The Market, Particularly For Laptops And Computer Servers. But Intel Has Never Done Well Selling Chips For Newer Tech Products Like Smartphones And Tablets.

Intel Has Stumbled Badly In That Industrywide Race To Miniaturize. Intel’s Latest Process For Making Chips, Once Expected As Early As 2015, Did Not Enter High-Volume Production Until 2019. The Delay Aided Taiwan Semiconductor And Samsung Electronics, Which Produce Chips Designed By Multiple Companies. The Competitors Exploited Intel’s Lag To Take A Technology Lead.

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“Intel Has Fallen Behind By 12 Months, Maybe 18 Months,” Said Handel Jones, Chief Executive Of International Business Strategies, Which Offers Consulting Services To The Chip Industry.

Apple Was Troubled By The Production Stumble, According To Three People Familiar With The Situation, Who Were Not Authorized To Speak About Confidential Dealings Between The Companies. Intel Also Ran Into Stronger-Than-Expected Demand For Other Types Of Chips, Causing Production Shortages That Crimped Sales For Some PC Makers Last Year. The Combination Further Tarnished Intel’s Image As A Reliable Producer.

Also Read: TheNewYorkTimes

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HT Rewind 2024: Teja Sajja says HanuMan kicking off the year in style is the moment he’d been ‘waiting for’ | Exclusive

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HT Rewind 2024: Teja Sajja says HanuMan kicking off the year in style is the moment he’d been ‘waiting for’ | Exclusive

In conversation with Hindustan Times, Teja Sajja decodes the success of HanuMan and other Telugu films, talks about his upcoming projects, and more.
When Prasanth Varma’s superhero film HanuMan, starring Teja Sajja, was announced to be released alongside big films like Mahesh Babu’s Guntur Kaaram, Venkatesh’s Saindhav and Nagarjuna’s Naa Saami Ranga in January this year, no one expected the underdog to emerge on top. And yet, the film, made on a budget of under ₹50 crore, managed to collect over ₹300 crore at the box office worldwide in 25 days, becoming one of the highest-grossing Indian films for the year. (Also Read: Ranveer Singh met HanuMan actor Teja Sajja, complimented him even after his Prasanth Varma film Rakshas got shelved)

Ask Teja about the moment he realised his film had not just fought against the tide but also risen to the top; he tells Hindustan Times in an exclusive conversation, “Since I returned to acting (as a lead actor after being a child artiste since 1998), this is the moment I’ve been waiting for. When everything from the HanuMan teaser to the songs was grabbing attention, we knew we had hit a gold mine. But I don’t think we imagined it would cross the ₹300 crore threshold. We were so satisfied with the opening numbers; everything else was a bonus.”

‘Success has given me fear of disappointing people’

Teja acted in Zombie Reddy, Ishq and Adbhutham before HanuMan, but they are what you would call ‘critical successes’, adding to his repertoire as an actor who can perform. But things have changed for him now, says Teja, who is being picky about the roles he says yes to. “Success either makes you overconfident or gives you the fear of disappointing people; I have the latter,” he explains.

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Teja admits he wants to chart out his career in Hrithik Roshan’s footsteps, but not in the way you think. “I have such a fondness for Hrithik due to Koi Mil Gaya and Krrish. No matter how well he performed after that, these left a lasting impression on me; I’m sure 90s kids will agree,” he says, adding, “Similarly, I’ve realised that I have an audience in children now. I want to be conscious of that when I pick roles. I want to make films families can enjoy together.”

But despite people in places like Mumbai or Delhi recognising him, Teja says he’s clear that he wants to cater to the Telugu audience first. “I am conscious that I am making films for my playground – the Telugu states. This is the sensibility I have grown up with, and I don’t know if I can cater to everyone else. Will I promote my films in other languages? Sure. But I also can’t be part of films that aren’t authentic to what I know or understand,” he explains.

‘Rootedness has put us on the world map’

And authenticity seems to be the need of the hour. Be it Baahubali and RRR or the recently released Pushpa 2: The Rule, Kalki 2898 AD and Devara: Part 1, certain kind of stories seem to be finding success. “Rootedness and going local is proving to be such a boon for us, be it in Devara or Pushpa or HanuMan. Kalki 2898 AD was our version of a Hollywood film (the sci-fi concept) with actors from across languages in predominant roles; it put us on the world map,” reflects Teja.

However, the actor admits Tollywood went through a phase of Bollywood-inspired rom-coms and family dramas that worked in their favour for a while. “That wasn’t easy to replicate either, but it’s just that these local stories are what the audience seems most interested in now. It can’t just be chalked up to religion, too. It’s about the morals these films are hinged on, the fighting for righteousness, and how an underdog can find their strength. Introducing Mahabharata or Ramayana to a new audience in a cool way is just a perk,” he says.

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And it’s this rootedness that Teja says his next films, Mirai and Jai Hanuman (the sequel to HanuMan), will also have ample of. “Mirai is also a superhero film that caters to kids, but it’s not an origin story like HanuMan. It has a pan-Asian and Buddhist touch because the story is based on King Ashoka’s ideologies. I hope that I will get to deliver something new to the audience again. I will only feel like I’ve arrived if Mirai is equally, if not more, successful,” says Teja.

Rishab Shetty will headline Jai Hanuman, but Teja also looks forward to shooting that. “I can’t wait to be on that set; it’ll be exciting. Now that we know India is ready to watch our films, I want to step it up. I want to shift gears and shoot for at least two films in 2025,” he says. As for what he will do next, Teja says he wants to up the ante. “When I got a SIIMA award for Zombie Reddy as a debutant, I remember telling Prasanth this would be the last award I get. But now that I won a Radio City Cine Award for Best Actor, I hope more awards will follow,” he signs off cheekily.

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