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Facebook’s Name-Change Will Not Deter Lawmaker or Regulatory Scrutiny: Experts

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3 years ago

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Facebook’s Name-Change Will Not Deter Lawmaker or Regulatory Scrutiny: Experts

Marketing and branding experts told Reuters that renaming Facebook is unlikely to keep the tech giant away from regulation and public scrutiny of the potential harm caused by its social media applications. The technology publication The Verge reported on Tuesday that the California-based company plans to change its corporate brand to reflect this, and has a social media platform that has made it a global household name. It also includes other thriving businesses such as Instagram, WhatsApp and Oculus.

The company declined to comment on the possible rebranding report. It did not immediately respond to a request for comment on this story.

After a whistleblower leaked thousands of internal documents, Facebook was battling rigorous censorship, which showed that it increased online polarization when changing its content algorithm, failed to take steps to reduce vaccine hesitation, and became aware of the epidemic Instagram, a social media application, has damaged the mental health of teenage girls.

Earlier this month, the US Senate held a hearing on the impact of Instagram on young users.

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James Cordwell, an internet analyst at Atlantic Equities, said: “Legislators and politicians are smart enough not to be fooled by rebranding.”
Marisa Mulvihill, head of brand and activation at Prophet, a branding and marketing consultancy, said that renaming may be an effective strategy to allow affiliated brands to maintain their reputation. But the media and regulators “will not stop investigating or reform because of your name change,” she added.

News Source: Gadgets 360

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Hollywood

Tom Holland to star alongside Matt Damon in Christopher Nolan’s next, will juggle that with Spider-Man 4 in 2025

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2 weeks ago

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October 22, 2024

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Tom Holland to star alongside Matt Damon in Christopher Nolan’s next, will juggle that with Spider-Man 4 in 2025

Tom Holland, last seen in Apple TV show The Crowded Room last year, has signed his next with Academy Award-winning filmmaker Christopher Nolan.

Tom Holland is going to have a very busy 2025. As per The Hollywood Reporter, the actor has signed Christopher Nolan’s next, which he will juggle the filming of with that of the long-awaited Spider-Man 4. (Also Read – Tom Holland shares why he left alcohol behind: ‘Struggling without booze…’)

Tom signs Nolan’s next

This will mark the first collaboration between Tom and Christopher. While details of his next directorial aren’t known yet, it’s most likely not to have a contemporary setting. It’ll be either set in the past like, his previous film Oppenheimer (2023), or in the future like Interstellar (2014). Matt Damon, who has worked with Christopher in both, has also come on board his next.

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Christopher’s next will be co-produced by him and his wife Emma Thomas’ banner Syncopy Inc and Universal Pictures, as the two production houses will team up after the Academy Award-winning blockbuster Oppenheimer last year. Prior to Oppenheimer, Christopher collaborated mostly with Warner Bros before having a fallout post the debacle of Tenet (2020).

Warner Bros then went on to produce Greta Gerwig’s musical satire Barbie, which clashed with Oppenheimer at the box office and even outperformed it globally. Warner Bros offered Christopher a cheque for the fees he waived off for helming Tenet during the pandemic. While Christopher graciously accepted the belated remuneration, he still went on to pitch his next to Warner Bros.

Tom’s busy schedule

Tom didn’t have any release this year. His last outing was Todd Graff’s psychological thriller show The Crowded Room on Apple TV last year. He’ll juggle the filming of Christopher Nolan’s next and Spider-Man 4 in 2025. Tom has been playing the superhero ever since Russo Brothers’ 2016 blockbuster Captain America: Civil War. He’s slipped into the Peter Parker shoes post that for three standalone films and two Avengers movies. Spider-Man 4 will be helmed by Shang-Chi and the Legend of the Ten Rings director Destin Daniel Cretton.

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As Tom’s girlfriend and co-star Zendaya will be busy filming Spider-Man 4 in 2025, she’ll reprise her role of Chani in Denis Villeneuve’s sci-fi spectacle Dune 3 only in 2026. Meanwhile, Tom is also likely to make an appearance as Spider-Man in Russo Brothers’ Avengers: Doomsday, which will go on floors in the spring of 2025.

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