Technology
Facebook’s Name-Change Will Not Deter Lawmaker or Regulatory Scrutiny: Experts
Marketing and branding experts told Reuters that renaming Facebook is unlikely to keep the tech giant away from regulation and public scrutiny of the potential harm caused by its social media applications. The technology publication The Verge reported on Tuesday that the California-based company plans to change its corporate brand to reflect this, and has a social media platform that has made it a global household name. It also includes other thriving businesses such as Instagram, WhatsApp and Oculus.
The company declined to comment on the possible rebranding report. It did not immediately respond to a request for comment on this story.
After a whistleblower leaked thousands of internal documents, Facebook was battling rigorous censorship, which showed that it increased online polarization when changing its content algorithm, failed to take steps to reduce vaccine hesitation, and became aware of the epidemic Instagram, a social media application, has damaged the mental health of teenage girls.
Earlier this month, the US Senate held a hearing on the impact of Instagram on young users.
James Cordwell, an internet analyst at Atlantic Equities, said: “Legislators and politicians are smart enough not to be fooled by rebranding.”
Marisa Mulvihill, head of brand and activation at Prophet, a branding and marketing consultancy, said that renaming may be an effective strategy to allow affiliated brands to maintain their reputation. But the media and regulators “will not stop investigating or reform because of your name change,” she added.
News Source: Gadgets 360
.jpg "SpiceJet announces 8 new flights to connect Jaipur with Varanasi, Amritsar and Ahmedabad")
SpiceJet expands its domestic network with 8 new flights that will connect Jaipur with Varanasi, Amritsar and Ahmedabad and also link Ahmedabad with Pune.
SpiceJet is further expanding its domestic network with the launch of eight new flights starting November 15.
In the statement released on Wednesday, the airline announced that these new routes will connect Jaipur with Varanasi, Amritsar and Ahmedabad, while also linking Ahmedabad with Pune. This expansion follows the recent launch of 32 new flights in October 2024, including two international flights connecting Delhi with Phuket.
Last month, SpiceJet also commenced UDAN flights linking Shivamogga in Karnataka with Chennai and Hyderabad, and introduced double daily flights between Chennai and Kochi, enhancing connectivity across key regional and metropolitan cities.
“We are excited to announce the launch of new flights from Jaipur to Varanasi, Amritsar, and Ahmedabad, as well as from Ahmedabad to Pune, providing our passengers with greater flexibility and convenience,” SpiceJet Chief Business Officer Debojo Maharshi said.
“These new flights reflect our commitment to supporting passenger demand across tier-II cities and beyond. With our expanded winter schedule, including international and UDAN routes, we aim to provide our customers with greater convenience, affordability, and seamless travel experiences,” Maharshi added.
SpiceJet will deploy its 78-seater Q400 aircraft in these sectors. Bookings for the new flights are now open and tickets are available at the website of the airline, SpiceJet’s mobile app and through online travel portals and travel agents.
On Monday, the airline received a significant boost, with Acuite Ratings & Research Limited upgrading its long-term rating by four notches to ‘B ‘ and its short-term rating to A4. The rating agency has also assigned a ‘Stable’ outlook to the airline.
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