Music
Finally explaining his decision to delete his Instagram posts, Adnan Sami
Adnan Sami has finally explained why he recently deleted all of the posts from his Instagram account, shocking his followers. Adnan shared a video after leaving his profile blank and using the username “Alvida” (Goodbye). A new song called Alvida and its music video were released a short while later.
When asked why he deleted his Instagram posts, which worried many of his fans, Adnan said that the inspiration came from his most recent physical change. The musician explained that while the concept might have been clever or stupid, his intention was to show how much he had changed. He also expressed shock at how the public reacted to his action.
Call it clever or stupid, but Adnan told ETimes that the inspiration for deleting all of his social media posts came from his recent physical change. The pandemic made us all reevaluate our priorities… I made the decision to pick up music again. This decision to change resulted from both my physical and mental transformations. I wanted to concentrate on making music that was melodic. For this reason, I also changed my Instagram name to Adnan 2.0. I decided to archive all of my posts on social media because this process of change had inspired me to think it would be a good idea to declutter there.
Adnan also clarified that, contrary to appearances, he has simply archived his posts rather than deleting them all. Adnan remarked, “For heaven’s sake, if I intended to jump off the ledge and commit suicide, I would’ve just written the word ‘alvida’ in a caption,” in response to the alarmed reactions from his fans. I wouldn’t have had a stylized logo made with the word alvida’s letters fading in on the screen. I wouldn’t take the time to make the announcement aesthetically pleasing and cinematic if I had to commit suicide.
All the messages that the fans left for him to cheer him up after the incident, however, provided reassurance for Adnan. On Thursday, July 28, he made Alvida, a brand-new song, available. He was also present in the music video of the song.
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Tollywood
Post Kanguva debacle, Tamil Nadu producers demand ban of YouTube channels from theatres
This decision comes after the release of Kanguva on November 14, which saw a lot of negative feedback on the opening day from YouTube reviews.
On Wednesday, the Tamil Nadu Producers Council (TNPC) issued a strong statement requesting theatre owners to ban fans’ interviews by YouTube channels on theatre premises post the first day first shows (FDFS) and cooperate in doing away with this FDFS public review and opinion process completely. (Also read: Kanguva producer’s wife says Disha Patani’s role in film was to ‘look pretty’, deletes comment after backlash)
In a long four-page letter, the Tamil Nadu Producers Council has condemned ‘personal attacks and incitement of hatred in the name of film reviews.’ They said that films like Indian 2, Vettaiyan and Kanguva were highly impacted due to YouTube FDFS public reviews.
What the letter stated
This letter comes after the release of Suriya’s film Kanguva on November 14 which saw a tremendous amount of negative feedback from the audience in the first day first show YouTube reviews and opinion videos. The TNPC wrote that journalists have the right to criticise flaws in the film and talk about the positives and negatives but no one can engage in personal attacks and try to destroy the entire film in their reviews. According to them, this would lead to the downfall of the film industry itself.
The letter also stated, “Critics have every right to review movies. But we request all journalists to write film reviews keeping in mind that hatred towards a film should not be sown in the media because of personal malice. It is imperative that all the associations related to the film industry unite and stop this practice by not encouraging them anymore.”
More details
Kerala was the first state to establish this ban on YouTube reviews. In 2023, Mubeen Rauf, director of Aromalinte Adyathe Pranayam, who was supported by the Producers’ Association filed a case in court to ban YouTube reviewers from theatre premises as their negative public opinion videos were affecting the film business.
The Kerala High Court then issued a directive to the concerned authorities to prevent online reviews of films by social media influencers, YouTube reviewers, and bloggers for seven days following the release of a film.
The court went a step further and even issued notice to the Union Ministry of Information and Broadcasting and the Central Board of Film Certification to establish clear and transparent guidelines for online film critics and vloggers. Producers felt this move would protect the industry.
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